Story Sleuth. Strategic Copywriting.
JOURNALISM MEETS MARKETING
Glad you're here!
I'm Karen Marley, a content writer and copywriter who turns challenges and complex topics into engaging stories and creative marketing.
Organizations are filled with compelling stories, expertise, and distinct personalities. Infusing these elements into the brand leverages their charisma and competence, earning attention, building trust, and driving conversion.
With training in environmental sciences, communications, and writing, I combine a journalistic aptitude for research, critical thinking, interviewing, and reporting with a writer’s understanding of strategy, audiences, storytelling, and marketing.
Become one-of-a-kind instead of one in the crowd.
500+
INTERVIEWS
Internal & External Content Experts
400+
PROJECTS
Blog Posts, Email Campaigns,
Success Stories, Profiles & More
300+
ARTICLES
Across 17 Publications
What Others Are Saying
I had the pleasure of working with Karen at Monarch Tractor, and if there's one thing I can say with absolute certainty, it's that she’s the kind of person you can trust to deliver high-quality work every single time — without fail.
Karen originally joined Monarch as a copywriter, but she didn’t just stop there. With an incredible eye for detail, an unwavering drive for excellence, and a commitment to thorough research, she quickly established herself as the team's go-to expert for SEO strategy. And by the time I left Monarch, Karen had taken full ownership of the content program, and I knew it was in the best hands possible. Beyond her expertise, she’s also an incredible team player—always ready to help, always looking for ways to improve, and always someone you can count on.
Any team would be lucky to have Karen. Karen is not just a writer — she is a strategist who ensures that everything she writes is not only engaging but also meticulously aligned with business priorities and goals, driving both impact and results.
Sandya Kola
Product PR Specialist, Snowflake | Previous: Communications & Product Marketing Manager, Monarch
Karen is a skilled writer who we’re lucky to have as a regular contributor. I know I can send any style of assignment her way, and she has the adaptability to not just tackle it, but make it sing. No matter the topic, her knack for storytelling and expert interviewing skills results in content that is on-brand and captivating.
We count on her for some of our trickiest topics and formats, and her ability to manage frequent — and often, tight — deadlines makes her contributions invaluable. But not only is Karen reliable; her creative, collaborative, outgoing nature makes her an absolute joy to work with.
Katherine Owen
Managing Editor, Log & Timber Home Living Magazine, Active Interest Media
Karen has an exceptional ability to translate complex and technical topics into clear, compelling narratives across multiple formats, including stories, blogs, talking points, and news releases. Her writing not only informs and educates, but in some cases, has helped influence behavior and shape perceptions among a variety of publics.
She has also played a key role in developing communication strategies and producing a broad range of content, including e-newsletters, blogs, social media posts, news articles, speeches, video scripts, and reports.
What makes Karen stand out is her combination of creativity and reliability. She brings fresh ideas to every project yet is equally skilled at adhering to brand voice and editorial guidelines. She is a joy to work with and is collaborative, receptive to feedback, and consistently meets deadlines — even under tight deadlines.
I wholeheartedly recommend her for any copywriting, communications, or content strategy role.
Craig Johnson
Director, The Dream Home Group | Previous: VP Marketing & Digital Sales, Monarch
Karen is an absolute delight to collaborate with—thoughtful, attentive, and highly skilled. She consistently delivers exceptional work, and her talent for crafting well-written, insightful articles makes her an invaluable asset to our team.
Emily O'Brien
Senior Editor, SUCCESS Magazine
I have had the pleasure of engaging Karen to work on many writing projects as well as collaborating with her on several others. Her unique ability is her skill in marrying business savvy with storytelling. She captures the voice of every client perfectly--doing so with empathy, compassion and language that uplifts. I appreciate her finesse in working effectively with clients, her skill in translating the message into a good story and her ability to engage audiences through the written word.
Paul Bush
Owner, Rochester Resume | Founder, Persuasive Communications
I highly recommend Karen Marley. She has led interviews with local business professionals for DesignNY and, based on those interviews, written business profiles and editorial pieces for the publication. She was able to uncover unique details about each person, project or company she interviewed and convey that interesting information in the final articles.
Her ideas, skills, creativity and solid grasp of DesignNY writing requirements made the project a dream this year! She is extremely trustworthy and handles client relationships with care and sensitivity. She is an excellent collaborator, a kind person and a joy to work with!
Gretchen VanDerMeid
Customer Experience Manager, DesignNY Magazine
LOOKING FOR ...
A blog writer?
Blogs are multi-taskers that do more than bring company culture to life. I've used blogs to improve SEO, convey corporate messaging priorities, and anchor a larger content strategy.
Digital content marketing?
Email campaigns, newsletters, surveys, social, and more are key players in a content strategy. My content and ideas have improved open rates and built brand community for stakeholders.
SEO?
Visibility is the lifeblood for any business and a search engine presence is essential. With my attention to detail, I've improved SEO performance and rankings, which translates to more traffic, clicks, and clients.
Success stories and profiles?
Even in B2B, people are the ones reading the content, filtering it through their own needs and experiences. My human-based stories have built connections, earned trust, and showcased business accomplishments.
INTERESTED?
GET IN TOUCH.
Phone: 585.266.4818
Email: kmarley38@outlook.com